Impact Vat

OK, this was one of the coolest things I’ve ever worked on, and not just graphically.

This concept for Impact Video on Demand (an MGM service for cable and satellite providers), was truly unique in that it used some tricky javascript to filter movie titles. Users would drag ‘Action Elements’ from a periodic table into this vat of acid and the site would deliver movie titles tagged to that element. The more elements you dragged in, the narrower your search results ended up being. Unfortunately the feature never went live for a few reasons.

Luckily however, I get to share the artwork I did for it with you :) This graphic, like most web graphics, had a final size of about 200 pixels wide. Being detail obsessed, I made sure to create it at about 10 times that size.

It started with a hand drawn sketch that I then recreated in Illustrator adding some basic shading. Once I was happy with that I brought it into Photoshop and added all the texture and details.

The end result was a completely over the top vat of orange acid (to match the Impact brand.

Impact’s website: http://www.impactvod.com/